Jhay Davis

Professional Game Designer | technologist | Automotive Enthusiast


Current

  • State Farm – Enterprise Technology Manager 
  • Enterprise-level API Development for national digital acquisition channels
  • Vision and Strategy development for future technical API development and integration with enterprise Marketing Department strategies
  • Leadership of Agile Software Development Teams
  • Strategy and implementation of digital product enhancements
  • Oversight of development of continuous delivery pipelines

Hero Rocket Games – Creative Director and Chief Engineer

  • Lead, coordinate and participate in collaborative efforts to implement and balance gameplay features, based on the design.
  • Develop effective concepts designed to fulfill strategic objectives, carry concepts through development, and refinement of direction.
  • Establish a visual style that complements and enhances the creative game design based on game system technical capabilities.
  • Ideate, develop and support creative solutions for Ad Sales and Business Development.
  • Lead technical solution design, production platform selection, and establish Test Driven Design culture

Prior

  • State Farm –  National Digital  Manager 
  • Development of digital strategy and future vision for a national network of 18,000 Agent Microsites
  • Established national creative direction and technical scope for Agent Marketing Sites
  • Responsibility and oversight of national Search Engine Marketing program and multi-million dollar budget
  • Responsibility and oversight of national Search Engine Optimization strategy and execution
  • Social Media publishing platform RFP, selection, and continual vendor performance evaluation
  • Vision and Strategy development for nex-gen Social Media compliance platform implementation using Natural Language Processing 

Prior

  • State Farm –  Zone Marketing Manager 
  • Leadership of regional Marketing Analytics Team
  • Regional responsibility for the design and implementation of Agile for Marketing Initiatives
  • Regional social media strategy and tactical execution
  • Oversight for the technical development of the forecasting and planning platform for agents

Prior

  • State Farm – Sponsorship Coordinator 
  • Planning and execution of  the State Farm Bayou Classic
  • Established creative direction for print and digital
  • Developed social media engagement strategy and promotional events
  • Oversight of entertainment and celebrity acquisitions such as Steve Harvey, Sinbad, Morris Day & The Time
  • Event budget planning and reconciliation

Prior

  • State Farm – Social Media & Digital Analyst 
  • Technical design and development of the  50 Million Pound Challenge
  • Established creative direction for website
  • Developed national social media engagement strategy 
  • Oversight of external vendor agencies
  • Design of vendor performance compensation plan

Education

  • Southern Methodist University(SMU) – IT Full Stack Developer, Professional Education Program – 2018 Completion
  • University of New Orleans – BS, Marketing 
  • Agile SCRUM Product Owner Certification