Jhay Davis

Professional Game Designer | Technologist | Automotive Enthusiast

State Farm – Enterprise Technology Manager
Enterprise-level API Development for national digital acquisition channels
Vision and Strategy development for future technical API development and integration with enterprise Marketing Department strategies
Leadership of Agile Software Development Teams
Strategy and implementation of digital product enhancements
Oversight of development of continuous delivery pipelines

Hero Rocket Games – Creative Director and Chief Engineer

Lead, coordinate and participate in collaborative efforts to implement and balance gameplay features, based on the design.
Develop effective concepts designed to fulfill strategic objectives, carry concepts through development, and refinement of direction.
Establish a visual style that complements and enhances the creative game design based on game system technical capabilities.
Ideate, develop and support creative solutions for Ad Sales and Business Development.
Lead technical solution design, production platform selection, and establish Test Driven Design culture

State Farm – National Digital Manager
Development of digital strategy and future vision for a national network of 18,000 Agent Microsites
Established national creative direction and technical scope for Agent Marketing Sites
Responsibility and oversight of national Search Engine Marketing program and multi-million dollar budget
Responsibility and oversight of national Search Engine Optimization strategy and execution
Social Media publishing platform RFP, selection, and continual vendor performance evaluation
Vision and Strategy development for nex-gen Social Media compliance platform implementation using Natural Language Processing

State Farm – Zone Marketing Manager
Leadership of regional Marketing Analytics Team
Regional responsibility for the design and implementation of Agile for Marketing Initiatives
Regional social media strategy and tactical execution
Oversight for the technical development of the forecasting and planning platform for agents

State Farm – Sponsorship Coordinator
Planning and execution of the State Farm Bayou Classic
Established creative direction for print and digital
Developed social media engagement strategy and promotional events
Oversight of entertainment and celebrity acquisitions such as Steve Harvey, Sinbad, Morris Day & The Time
Event budget planning and reconciliation

Southern Methodist University(SMU) – IT Full Stack Developer, Professional Education Program – 2018 Completion
University of New Orleans – BS, Marketing
Agile SCRUM Product Owner Certification